Ever since Alessandro Busana studied industrial design at the Scoula Italiana Design, he has worked with several international brands including Alpha Romeo and Elasi. His functional designs have showcased at various international avant-garde exhibits (new Italian design 2007/2010, Nazionale Italiana Design and Made for China) and his work is routinely included in leading design magazines. After several years with the JoeVelluto group, Busana founded his own reaserch and concept agency, Hole Design, that designed items for leading companies in the furniture and accessories field such as Norman Kopenhagen, Federaly and of course Roche Bobois.